Vol. 8 No. 1 (2017)

"Ilmu" Bahasa Rupa lahir di Indonesia (1991) di Fakultas Seni Rupa dan Desain (FSRD) Institut Teknologi Bandung (ITB), dalam disertasi Primadi Tabrani, yang merupakan hasil studi perbandingan berbagai bahasa rupa: gambar anak, gambar gua prasejarah, gambar primitip, gambar Wayang Beber Jaka Kembang Kuning, relief cerita Lalitavistara candi Borobudur dan seni rupa modern. Disertasi ini tebalnya 'satu peti' (58x33x27 cm). Masih ditahun 1991 American Library of Congress dari Amerika Serikat memesan 7 peti yang di bagikan pada berbagai perguruan tinggi seni rupa di Amerika. Mereka berpendapat…

Nowadays the success of a product to penetrate the market its not determined only by physical excellence, functions, pricing and the distribution aspects of the product. Amidst of myriad similar products offered to the consumer, now the key to conquest the competition is also determined by the branding strategy; that is the strategy of implanting the brand into consumer's mind. Because whenever confronted by many options, consumer is inclined to choose the brand that they know, trust and prefer.Regarding the brand building or branding, in 1996 occurred an exceptional phenomenon in Bandung…

Submarine monument or known as Monkasel is a submarine museum located in the center of Surabaya. Submarine Monument which was formerly built as KRI Pasopati 410 submarine, is one of Indonesian Navies. Facilities, technical support and human resources are the main obstacles of the Monkasel tourism beneficiaries. In addition, the way information communicated is less interesting to the visitors of museum. In order to solve this problem, digital media which utilizes visitor's devices is designed. Digital media enables visitor to access more information interestingly using their device. Therefore,…

Bandung has already become a melting pot of migrant population who come from rural areas, including street vendors society. One distinguishing feature of Bandung's street vendors is its local lettering art, known as vernacular typography. Besides its economic function as a sign to convey information about street vendor's goods, vernacular typography also has a social function to represent the collective identity of street vendors society in Bandung. Collective identity resides in an abstract concept that forms harmony within the diversity in vernacular typography. The aim of this study is to…

Overwatch adalah game dengan genre First Person Shooter(FPS) dan juga Massive Online Battle Arena (MOBA). Terdapat 22 karakter yang dapat dipilih oleh pemain dan setiap karater memiliki kemampuan bertempur, senjata, bentuk badan, dan peran terbagi menjadi empat macam, yaitu: offense, Defense,Tanker, dan Support. 2 karakter wanita tersebut dipilih untuk menjadi objek penelitian, karena dalam permainan Overwatch, kedua karakter tersebut memiliki keterkaitan yang dibangun dengan latar belakang cerita yang kuat. Penelitian ini dilakukan dengan analisis struktur visual dengan pendekatan teori…