Vol. 16 No. 2 (2025)

Games are in demand by various groups in today

City branding is an effort to form a brand of a city with the aim of introducing and marketing the city to the target. As a city that is famous for its natural and cultural tourism, city branding is very important for the City of Yogyakarta to develop its region. This study uses qualitative methods with descriptive data analysis. The theories used are the theory of visual identity and city branding hexagon, which are used to analyze YK

Virtual Reality (VR) telah berkembang menjadi teknologi yang digunakan dalam industri pariwisata untuk menyediakan pengalaman wisata virtual, dan memberikan pengalaman “try before you buy” kepada wisatawan. Penelitian ini bertujuan untuk menguji pengaruh penggunaan teknik video 360° berbasis VR pada promosi pariwisata terhadap persepsi minat berkunjung. Pengumpulan data menggunakan metode kuantitatif-eksperimen melalui kuesioner berskala likert, kemudian dianalisis menggunakan program SPSS dan teori familiaritas pada minat berkunjung milik Sharifpour et al.,(2014) dan ​​Tan & Wu (2016).…

Timun Village is the first wayang animated film created by Daud Nugraha. Timun Village uses an innovative technique called aniwayang which is inspired by shadow puppets. Desa Timun is unique because it translates traditional shadow puppet shows into a modern animated film. This study aims to find out how the visual translation of traditional wayang kulit into a modern animated film. This study also wants to analyze how the 12 principles of animation are applied to traditional shadow puppets. Based on the analysis, Timun Village made adjustments to the visual aspect by taking into account the…

Children’s picture books are an effective medium to introduce early learning about self-protection in public spaces. This is crucial because such spaces, including markets and shopping centers, while stimulating children’s curiosity, may also pose safety risks. This study aims to examine the visual-verbal relations in the children’s picture book “Ibu di Mana?” (“Where is Mom?”) and to explore how the interplay between text and illustration can support children’s safety literacy. The research employs a descriptive qualitative approach through observation and literature review, analyzed using…

Bullying is a repeated act of physical or psychological harm that causes victims to feel oppressed, powerless, and even traumatized. This issue remains prevalent among adolescents, as indicated by KPAI data. This study aims to provide education while raising awareness and empathy among adolescents toward bullying victims through digital comics published on Webtoon, a popular platform in Indonesia. The research employs the ADDIE method (Analysis, Design, Development, Implementation, and Evaluation). The result of this study is a digital comic titled Rough, a drama and angst-themed series…