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Does the Occurrence of a High-Impact Temporary Incident Disrupt the SERVQUAL Model? Evidence from the Indian Hospitality Industry
Mafruza SultanaAsit K. BarmaRuma Agnes
The occurrence of COVID-19 made the authors seek to find out if the SERVQUAL model holds good during high-impact temporary incidents or if adding new dimensions can improve the satisfaction prediction. The motive of this research is to obse……
The occurrence of COVID-19 made the authors seek to find out if the SERVQUAL model holds good during high-impact temporary incidents or if adding new dimensions can improve the satisfaction prediction. The motive of this research is to observe how the five dimensions of the SERVQUAL Model play out during an unusual high-impact temporary event like the COVID-19 pandemic to measure customer satisfaction, and if the COVID protocol measures adopted by the hospitality industry have any impact on the relative importance of the SERVQUAL dimensions on the overall satisfaction of the customers. This…
Halal tourism is growing for Muslim and non-Muslim destinations due to Muslim population growth. Halal tourism is harder in non-Muslim countries due to cultural differences. Previous research investigated halal attributes from the perspective of the demand side. This study investigated Japan
All tourism activities in the botanic garden should support its primary function. Tourism activities in botanic gardens are required to maintain the sustainability of botanic gardens as plant ex-situ conservation. Since 2021, the private sector has managed tourism in the Bogor Botanic Garden. The importance of evaluating the sustainability of ecological/environmental, socio-cultural, and institutional aspects in the Bogor Botanic Garden after private partners manage the tourism. The research method uses Multidimensional scaling RAP-Sustourism. The research informants include the private…
This study investigates the key crisis experiences and coping management strategies adopted by boutique hotels and villas in Sri Lanka with specific reference to the coronavirus (COVID-19) pandemic and the subsequent economic downturn era in Sri Lanka. A qualitative research method was adopted in conducting the study. Data was gathered using eight semi-structured interviews targeting general managers of registered boutique hotels and villas in Sri Lanka, selected through the snowball sampling technique. The thematic analysis was conducted to extract the main ideas from the transcripts. The…
This study examines how the implementation of the Tri Hita Karana (THK) concept can support sustainable tourism. The participants for this study were selected using a purposive sampling technique. Data collection was conducted through observations and interviews. The data analysis method employed qualitative research techniques, including transcription, data reduction, data presentation, and drawing conclusions. The results of this study reveal that Anantara Uluwatu Bali Resort has successfully implemented the THK concept, as evidenced by the fulfillment of all indicators related to…
Employing qualitative methods, particularly phenomenological research designs, this study explored the lived experiences and coping strategies of skimboarders in Dahican, Mindanao. Studies have shown varying effects of ecotourism on locals. In this study, the result shows the existence of affirmative and negative effects of tourism. Skimboarders faced physical struggles in learning the sport due to its technical difficulty, high temperatures, and exhaustion. On the emotional and psychological struggles, dealing with unforgiving tourist who treats them as mere commodities or human beings being…